Personalized Marketing at Scale

Welcome to the Buyer Experience Revolution

The Folloze Buyer Experience Platform was built to solve the challenges of B2B marketers. The result? A simple, no-code environment to build content-rich, hyper-relevant experiences across any channel to create a B2B buyer journey that’s finally dialed into the preferences of today’s enterprise clients.

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Our products made for you

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A better way to engage your customers

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Purpose-built for buyer-centric experiences and growth

Unmatched Agility, Unprecedented Performance 5x Results With PersonalizationAnd 1st Party Intent Signals At A Fraction Of The Cost And Time

Featured case study

How Tier1 Security grew 150% YoY with a buyer centric strategy

Tier1 had aggressive expansion goals to hit, and a targeted buyer journey strategy that results in 2.5x pipeline and sales performance leveraging robust digital relationhsip

Trusted By Top B2B Marketers

75% of B2B marketers cite delivering personalized buyer experiences at scale as their #1 priority.
Source: Demand Gen Report.

It's time to democratize B2B marketing

Empowering a productive and effective modern marketing team requires simplicity and agility. With Folloze, any marketer can quickly build sophisticated buyer experiences in minutes, not weeks — with no coding experience required.

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Build authentic experiences that convert

Effectively translate your customer data and content into experiences that "wow" buyers across your target accounts. From 1:1 or one-to-many, Folloze will deeply engage and build trust with buyers through their path to purchase and beyond.

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See Folloze in Action!

Create anything you want, and measure it all

The flexible nature of the Folloze platform empowers any marketer to build custom, branded, digital experiences based on deep data insights that amaze and engage buyers. If you can imagine it, you can build it with Folloze.

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See Folloze in Action!

Self-serve, while staying on brand

New branding tools empower markets to design amazing experiences that delight buyers while remaining on-brand, consistent, and compliant.

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See Folloze in Action!

See How Folloze Helps ABM'ers Meet Their Customers

"We started with clustering, but it wasn't until we fine-tuned our (ABM) program and delivered a more bespoke experience to these accounts that we saw real results."
— Desirée Daniels, Global Account-Based Marketing Lead, Google Cloud

Adam Romanowski

Sr. Director, Demand Generation & ABM at RingCentral

"What I really love about Folloze are 3 things: easy to use, agile, and easy to scale."

Colleen Goldblatt

Head of Global Programs, ABM at Qlik

“Folloze Boards are at the center of our execution. We can personalize by individual, as well as by company. We're also [including] complementary content to all the programs we're building.”

Andre Laurent

WW Director of Engineering for Enterprise Network Sales at Cisco

“We went from using Folloze for focused enablement to demand generation-type activity to targeted account motions. The aha moment for me is that we’re just scratching the surface.”

Damon Waldron

Director, Demand Generation at Boomi

“Folloze is just an easy button. It gives you great insight not only at the account level, but also the individual level. People [can] self-nurture, and make their way through the journey on their ...

Learn More

MarTech Interview with Etai Beck, CEO at Folloze

Folloze platform provides a way for all marketers to create rich personalized experiences at scale and measure it all on the backend.

BuyEx 3.0 Designer Tutorial Videos

BuyEx 3.0 Designer Tutorial Videos

Folloze Receives Top Honors in ABM Category from TrustRadius Underscoring its Unparalleled No-code Buyer Experience Solution for Marketers | Busine...

Folloze, the world’s first and only no-code B2B Buyer Experience Platform (BX 3.0), today announced it has been recognized in the latest TrustRadius 2023 Winter Best Of Awards as a leader in “Best ...

The Folloze Buyer Experience Platform

[Report] B2B Buying: How Top CSOs and CMOs Optimize the Journey

Gartner research reveals that 75% of B2B buyers prefer a rep-free sales experience. But self-service digital purchases are far more likely to result in purchase regret. Sales and marketing must be ...

Top ABM Metrics & KPIs at Each Stage of the B2B Funnel

ABM is a powerful B2B strategy but can be difficult to measure. Segmenting ABM KPIs by stages of the buyer journey is the key to developing high-quality leads and generating results.

ABM Solution Playbook

Welcome to Buyer Experience 3.0 GA Candidate

The Tao of buyer-centric B2B marketing: The seven principles you need to know

Buyers today are savvy in how they make decisions. They tend to navigate their own respective paths. Still, a B2B marketer’s role is vitally important as teams must be present in a relevant and per...

B2BMX [Session Recording] How Google cloud and Service now meet their customers where they are with ABM on Vimeo

Introduction to Folloze

Celent Case Study: How Celent Elevated Virtual Events and ABM to Drive Engagement with Big Results.

How Celent elevated virtual events and ABM to drive engagement with big results.

Foundations of Account-based Marketing for Healthcare Technology Marketers

You can regsiter here https://himss.zoom.us/webinar/register/8916116910989/WN_gaK5FaQ-R4SeozyEzgHSbAIn this webinar, healthcare technology marketing expert a...

Additional Content