Scale. Engage. Impact.

Introducing Folloze Website Engager

The latest Folloze platform toolkit empowers B2B marketers to turn company website visits into engaging, personalized experiences, activate the full digital buyer journey, and accelerate pipeline.

Transform the traditional website visit into a personalized, high-value touchpoint.

Today, only 10-20% of the digital journey happens on a company’s website. Buyers do their research before they start the engagement process, leaving companies limited opportunity to capture attention and cultivate sales.
Research shows that people form an opinion of a website in less than one second and the average time spent on a page is under one minute. As such, companies need to make every second count. Folloze Website Engager toolkit was designed for this purpose, helping sites come to life, fully serving the needs and wishes of target audiences.

Fully serve the needs of your target audience.

Folloze Website Engager puts the right content and messaging in place to capture attention and advance customers through their digital journey as efficiently as possible.

"It’s not about a single visit. It’s a journey. Folloze Website Engager delivers high value, persistent, personalization to accelerate the buyer’s experience through the pipeline.”

— David Brutman Chief Product Officer & Co-founder at Folloze
Anchor: leadvideo

See it in action

Folloze Website Engager unlocks personalized and meaningful website engagements that keep buyers in the moment and moving forward in their journey, and in turn, accelerate pipeline and results.

Complete Buyer Journey Empowerment

Folloze Website Engager makes it possible for marketers to include a clear and compelling Call-to-Action that is appropriate for the buying stage, and orchestrate multi-threaded touch with the buying committee to extend interactions.

Engagement

Fast and easy website personalization that accelerates downstream account-based motions.

Insights

Full-spectrum 1st party behavioral data that doesn't just end at the website but connects across the entire journey.

Agility

Add flexibile personalization and campaign integration to your website with no need to involve web developers.

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Seamless and Quick Set Up and Integration

Whether you’re integrating 6sense, Demandbase, or Dun & Bradstreet platforms with Folloze, the toolkit also makes sure engagement data is used to determine  buying stages and segments.

How does Folloze Website Engager fit into your website?

Make the most out of your B2B motions and:

Support inbound motions

Embed Folloze Boards into your website to drive prospective clients into more personalized experiences while collecting account data and activity to share with the wider team.

Craft smart content journeys

Organize content into meaningful paths or categories and guide users through unique value-driven experiences.

Launch account-based marketing campaigns

Engage key accounts with dedicated, personalized pages tailored to their needs.

Dig deeper. Work smarter. Achieve more.

Check out more about Folloze and the new Website Engager tool to up-level your ABX campaigns experience

Clip: Website Engager Live Demo - ABX Campaigns

See live how to use the Folloze Website Engager for your ABX campaigns

Clip: Sales Integration Demo - Outreach and Folloze Website Engager

Connect your marketing and sales motions in a single step with Folloze Website Engager.

Clip: Analytics Behind The Website Engager Tool

See how the analytics work behind the Folloze Website Engager Tool

Clip: The Role of AI in Enhancing Personalization

How AI plays a role in enhancing personalization through the Folloze Website Engager.

Slides - The Missing Link to a Truly Connected Buyer Journey - Folloze Website Engager

Check out the slide deck from our webinar

Clip: Introducing the Folloze Website Engager

This is "Introducing the Folloze Website Engager" by Folloze

Webinar: The Missing Link to a Truly Connected Buyer Journey - Folloze Website Engager

The "Folloze Website Engager" is a game-changer for website personalization. This webinar highlights the launch of the "Folloze Website Engager"

Folloze Website Engager Demo

See all about Folloze's new Website Engager tool and how to take personalization to the next level for your ABX campaigns.

Press Release: Website Engager Press Release

Folloze's latest toolkit gives marketers the ability to personalize website experiences to drive meaningful engagement and advance buyers through their digital journey and accelerate pipeline.

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Deliver Personalized Content Journeys with Folloze AI

See how Folloze AI uses OpenAI to serve up tailored, optimized content recommendations based on user viewing patterns.

Clip: The Importance of Website Personalization in the Buyer Journey

The Importance of Website Personalization in the Buyer Journey - Folloze Website Engager

Clip: How to Optimize Content Sections with Folloze Website Engager

See how to optimize content sections with the new Folloze Website Engager tool

Clip: Use Cases for the Folloze Website Engager

See the different use cases for the Folloze Website Engager

Clip: The ABX Funnel Playbook - How the Website Engager Fit's In

See how to implement Folloze Website Engager to enhance your ABX Playbook.

Clip: How to Implement Folloze Website Engager

See the step by step process on how to implement the Folloze Website Engager

Website Engager, Anchor Links, & Personalization 101

Q1 2024 Product Spotlight: Make sure your brand’s initial interaction with potential customers is tailored, effective, and agile with Folloze's new Website Engager. Read Personalization 101 to get ...

Folloze Demo

Clip: Personalization and Value Generation with Website Engager

How to uplevel your personalization and value generation with Folloze Website Engager

Clip: Bringing MOPS and the Web Team Together

The impact that Folloze Website Engager has on MOPS and web teams.