Scale. Engage. Impact.
Get Inspired by Customers

The Power of Personalization, Without the Complexity

Folloze's identity-powered platform makes every interaction more meaningful by understanding who your buyers are, what content they need, and when they're ready to engage. Scale personalization without scaling your team.
Explore Personalization at Scale
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{!account_name} Your Buyers Deserve Better Experiences

Create the most scalable personalized content experiences in our easy-to-use, no-code platform, powered by AI.

Scale Reach Your Market Potential

Reach Way More Accounts (Without Hiring More People)

Look, you probably have thousands of target accounts sitting there untouched. Create personalized experiences for all of them in minutes, not months.

Engage Measure Touchpoint Effectiveness

Find Out Who's Really Paying Attention

Stop wondering if anyone's reading your content. See exactly who from which companies is spending time and how interested they actually are.

Impact Connect Engagement to Business Outcomes

Prove Your Marketing Actually Works

Connect the dots from "someone visited our website" to "we closed a $500K deal." No more defending marketing budgets with vanity metrics.

Build Personalized Buyer Journeys That Connect and Convert.

The Personalization Platform Built for B2B Revenue Teams
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The Platform Other Solutions Wish They Could Be

Discover what sets Folloze apart from content repositories and basic personalization tools.
Compare Solutions
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Success Stories: Why Market Leaders Choose Folloze

These companies could use any platform they want—they choose Folloze because we deliver personalization that drives real business impact.

"The signals we get from Folloze engagement allow our SDRs to act with rigor and focus. The Folloze Impact Dashboard gives our team the ability to dive deeper into buyer insights and program performance monitoring allowing us the confidence to lead sustainable growth."

—  Terrance Martin

Sr. Director of Growth at Seeq

"We can create a really unique experience where a specific person from a specific account is getting exactly what we want them to see, without having to build five different landing pages. It’s completely transformed our approach."

— Alexandra McWethy

Director of Demand Generation Programs at Watchguard

"It's so easy to spin up all these different pages... when it comes to use cases, they're endless. Someone said 'you're basically running your whole entire website off of Folloze' and I was like, yes!"

— Davis Potter

CEO of ForgeX

More Customers
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Tour the Folloze Platform

This immersive, self-guided tour shows how you can deliver personalized digital experiences across the entire B2B buyer journey using AI-powered insights.
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Start Your ABX Journey

Our resource hub can help you achieve ABX marketing excellence, no matter your experience level.

ABX Masterclass

Learn the frameworks top B2B teams use to scale personalized buyer experiences.

Start Learning

Build Your ABX Playbook in Minutes

Answer a few questions about your target accounts, team structure, and goals. Get a personalized ABX playbook you can act on today.

Let's Build

B2B Smart Center

Explore our library of Folloze resources, content, news, and insights.

Access Resources
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Scale Personalization Without Scaling Your Team

Create, deploy and optimize personalized campaigns in minutes rather than weeks—no developers required.
See How It Works

Enabling better B2B buying experiences

Folloze CEO Etai Beck shares proven practices for connecting with buyers.

Transform to ABX Now Webinar Series

A strong buyer-centric operating model, buoyed by the right technology, can deliver GTM performance even in the toughest markets. If you’re evolving to an ABX-driven model, transforming your GTM, o...

A Smarter Approach to B2B Marketing

Learn how account-based experiences (ABX) can reshape your B2B marketing strategy, drive engagement, and accelerate pipeline growth by shifting beyond traditional demand generation models.

Why Sales and Marketing Collaboration is Vital for B2B Sales

Fuel B2B sales orchestration with better collaboration between marketing & sales. Use a B2B ABM platform like Folloze to deliver buyer content that resonates.

Folloze Website Engager

The latest Folloze platform toolkit empowers B2B marketers to turn company website visits into engaging, personalized experiences, activate the full digital buyer journey, and accelerate pipeline.

Optimize Your ABX Strategy

Learn how to scale personalization with 10 best practices to optimize your ABX strategy using Folloze’s personalization platform.

Explore the Folloze Interactive Demo

This immersive, self-guided tour allows you to see for yourself how easy it is to build engaging experience in minutes, not weeks with our GenAI no-code designer and GenAI, personalize every moment...

WatchGuard Customer Feature

Alex McWethy, Director of Demand Gen at Watchguard, shares why they made the switch to Folloze. Listen to Alex as she shares three reasons.

Demo of Building and Using Folloze

Ever wonder what it really takes to get a Folloze experience up-and-running? You’ll find out In this exciting episode of the Folloze webinar series, "Transform to ABX," tailored specifically for B2...

Personalization at Scale to Ignite Your Pipeline

Unlock pipeline growth with Folloze, the AI-powered platform for scaling personalization. Create tailored experiences, engage elusive buyers, and accelerate revenue with ease.

Personalization at Scale to Ignite Your Pipeline

Unlock pipeline growth with Folloze, the AI-powered platform for scaling personalization. Create tailored experiences, engage elusive buyers, and accelerate revenue with ease.

Folloze ABX Masterclass

Get free, expert-led ABX training designed for B2B marketers. Learn how to build an ABX framework, drive engagement, and scale personalization with actionable insights and webinars.

Expert-Led ABX Training

Get free, expert-led ABX training designed for B2B marketers. Learn how to build an ABX framework, drive engagement, and scale personalization with actionable insights and webinars.

Realize the Promise of ABM

Empower your GTM teams by actually meeting buyer expectations and delivering truly connected buyer experiences with Folloze.

Personalization 101: Strategies & Tools for Buyer Engagement

Discover effective B2B content personalization strategies on Folloze boards. Learn how to implement and scale your personalization efforts for impactful digital buyer journeys.

8 Ways to Scale Personalized B2B Content Experiences

Folloze ABX Masterclass Course: Personalization for Growth ABM Discover 8 actionable tactics to scale personalized content experiences and engage prospects at every stage with the Folloze ABX Maste...

Actionable ABX Tips

Learn 10 actionable ABX tips from the Folloze ABX Masterclass. Personalize content throughout the buyer journey, align your team, and accelerate pipeline growth with ease.

5 Tips to Build an ABM Program That Drives Impact

How successful you are with your ABM programs depends on how you plan and execute. Following are five tips to help you get started with building a dynamic ABM approach.

Understanding the Modern B2B Buyer Journey

There’s so much information available online that makes it easy for today’s B2B buyers to research solutions, products, and services without having to contact sales teams. Gartner's research shows ...

Boost TOFU Performance with Folloze + 6sense

Check out how Folloze works with 6sense to make your B2B marketing top-of-funnel campaigns perform better! It'll improve personalization, get the whole buying committee involved, and improve pipeli...

Track Meaningful Buyer Behavior

Access the "At a Glance Quick Start Guide" to track meaningful account and individual buying behavior through first-party engagement data, with the Folloze Impact Dashboard, measure interactions li...

Engage Effectively with Your Audience

Learn how to effectively engage your audience with the Folloze Transform to ABX Now episode: "Build an ABX Blueprint for your GTM Team" here https://engage.folloze.com/webinar-t2abx-epi12

How to Personalize Content for an Effective Buyer Journey

Discover tips for creating personalized B2B content that drives conversions, and learn how the Folloze Buyer Experience platform enables you to design engaging buyer experiences in under 30 minutes

Personalizing Content for the Most Effective Buyer Journey

Learn how to improve engagement and build trust with B2B buyers.

The Folloze Personalization Engine Playbook

Find out everything you need to know about personalization at scale. This playbook is your complete guide to crafting high-impact, personalized buyer experiences that evolve with real-time engageme...

Maximizing Customer Lifetime Value with ABM with UiPath

Gain fresh insights and steal some of Nancy Harlan, VP of Account Based Marketing at UiPath's genius ideas to power your expansion programs in the year ahead.

Change the Way You Market

ForgeX Up & Running with Folloze in < 48 Hrs

See how ForgeX swiftly set up their campaign up and running in 48 hours using the Folloze BX 3.0 platform without additional support.

Simplify Content Translation and Localization

Learn how Watchguard uses Folloze to simplify content translation and localization in this episode of Transform to ABX Now.