Personalization Is No Longer Reserved for Just Your Top Accounts

Everyone's being told to do more with AI. Almost nobody shows how. Trey Harnden, our GTM Engineer, used Claude and ChatGPT to build a real campaign live in 45 minutes: a market signal in, personalized experiences for every account out. Watch the replay, then take every prompt and all 10 skills below. Hand them to your AI and it builds the rest with you.

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Build a AI-Driven ABM Campaign from Start to Finish

Follow a real market signal through the campaign. Watch the campaign get built live with AI, then see the account-specific experiences in Folloze.

1

Signal Collection

Learn how to use AI to collect and score both public signals and custom internal signals.

2

Segments and the buying group

See how AI segments the Accounts, identifys the buying group, and builds individualized briefs for each step of the campaign.

3

Craft & Active the Outreach

Follow the actual AI prompts & tools used to craft ads and emails for each segment, not a description of it.

4

Personalized experiences in Folloze

See how Folloze scales dynamic personalization so every experience feels one-to-one to the buyer.

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Start with the skills.

Ten reusable skills for the campaign you'll see live. Bring your company context and tools. Review every draft before activation.

1

Campaign Workspace

Open the campaign map and track sources, gaps, and review.

2

Tools & Data Setup

Map your tools, access, credit limits, and manual alternatives.

3

Company Brain Builder

Bring brand, ICP, positioning, and persona context together.

4

Build the Right Account List

Build a ranked target list with evidence and exceptions.

5

Campaign Segmentation

Turn an account list into explainable groups.

6

Account Brief Builder

Find the why now: business changes, engagement, fit, and a campaign hypothesis.

7

Buyer Group Mapper

Map buying roles, known contacts, and coverage gaps.

8

Buyer Group Ad Creative

Create LinkedIn images and 6sense banners for review.

9

Buyer Group Email Copy

Draft role-relevant emails with a clear content CTA.

10

Engagement & Follow-up

Read actual engagement and draft useful next actions.

Download all 10 skills Start here Browse the repository

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Personalization Is No Longer Reserved for Just Your Top Accounts

Watch the full build 45 minutes, recorded live on October 15. Every prompt and all 10 skills are below.

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